Website ranking traffic based | What is Semrush Ranking?

In the article we will discuss ranking of websites based on traffic per month. We will also cover the Semrush ranking system for websites. This will help us understand the following,

Overview of Active Websites on the Internet

As of 2025, there are an estimated 1.1 billion websites globally, of which only a small number 200 to 300 million—are considered actively maintained.

These include news portals, ecommerce sites, SaaS apps, blogs, and government portals.

Traffic-Based Classification of Active Websites

Websites can be classified based on their estimated monthly organic or total visits. Here's a simplified overview:

Monthly Visitors	Traffic Classification	Estimated Global Count
10M+ visits	Elite Tier	~1,000 sites
1M - 10M	Large Enterprise / Media	~10,000 sites
100K - 1M	High-Traffic / Influential	~50,000 sites
10K - 100K	Mid-sized / Growing	~150,000 sites
1K - 10K	Emerging / Niche	~500,000 sites
<1K	Low-Traffic / New	Millions

What Is Semrush Rank?

Semrush Rank ranks websites based on vast number of factors. It could include, monthly organic traffic, traffic value (based on CPC for the keywords), Backlink profile, Keyword positions and volume, Global competition across all websites tracked or other factors as well.

So, a website with 1,000+ organic visits could have very different Semrush Ranks, depending on:

Factor	Effect on Semrush Rank
High CPC keywords	Improves rank faster
Better backlink profile	Improves domain trust → rank
Top keyword positions	Boosts visibility and rank
Low bounce rate & good UX	Indirectly helps via engagement

Here's an example data, If a website gets 1,200 organic visits/month with Low CPC traffic, weak backlink profile. Semrush Rank might rank it between 3M and 6M.

But if those 1,200 visitors are coming from, high CPC keywords, competitive positions (top 3) and with a solid backlink profile, then the Rank could improve to 1M–2M range.

Here's an example with Semrush Ranking of 12.9 Million;

Let's learn with an example of a website that has a current Semrush Ranking of 12.9 Million, what does this data tell?

A site with a rank of 12.9M means it is the 12.9 millionth most visited site, indicating very low traffic and visibility.

This metric helps evaluate where a site stands globally in terms of reach and organic discovery.

Sites below rank 1M are usually considered actively performing websites with significant SEO value.

Estimated traffic based classification

Semrush Rank 500: Extremely high traffic (like Google, Amazon, etc.)
Semrush Rank 100,000: Popular blog or SaaS platform
Semrush Rank 12.9M: Low visibility, likely new or unoptimized

What Does 1K+ Monthly Organic Traffic Indicate?

Having over 1,000 organic visitors per month typically means:

Basic keyword indexing is effective
Site may rank in top 20 for a few long-tail keywords
Potential to grow with improved SEO and content

Such a website can be considered a niche-performing asset—potentially monetizable and worthy of attention.

SEO Tips to Improve Your Site’s Rank

Optimize for mobile and page speed (LCP, CLS, TTFB)
Use high-volume and long-tail keywords strategically
Build backlinks from trusted sources
Update content regularly to maintain freshness

Understanding website classification by traffic and tools like Semrush Rank can help you better benchmark your digital strategy. If your website ranks above 10M, it’s time to invest in SEO, content marketing, and UX to improve discoverability and ranking.

Feel free to try our free Website Appraisal Tool, and if you are planning to liquidize your domain portfolio, you can freely promote it with our Domain promotions Tool.

Traffic based active websites ranking worldwide: Estimated.